Take a listen as the founder and president of the Tour of America Kevin Donovan talks with John Hartwell about how to build a cycling race brand from scratch.
Donovan is working to launch a multi-stage U.S. cycling race for the world’s most elite women cyclists, targeted to launch in the summer of 2019. The race will fill a void and meet the demands of women’s cycling, according to the event’s website.
“The opportunity that exists is significant: there is currently no women’s cycling event that parallels the men’s Tour de France – the most lucrative annual sports event in existence,” according to the event’s website. “It is our brand vision to establish this race as that counterpart. Our primary mission is to create the premier race that attracts the best women’s cyclists in the world year after year.”
Clipped In is the biggest online resource for cycling events, races and news in the United States. We are putting all cycling events, group rides and other helpful resources like news and local training routes all in one place. Find your favorite cycling events and bike races on clippedin.bike so you can stay up to date with your cycling community, get better at what you love and enjoy the best sport in the world.
We provide a one-stop shop with cycling news, events, discounts, store, a comprehensive cycling event calendar, races, rides, bike shops, teams in road cycling, mountain biking, cross-country mountain biking, downhill mountain biking, cyclocross, track cycling, BMX and triathlon. You can create your own bike race calendar with our My List feature. You can also post bike races, cycling events, group rides, cycling team information, bike shop and coach bios.
Finally there’s one place where you can find both sanctioned events and fun rides, gran fondos and gravel races, crits, road races, cross races, mountain bike races, fat bike races, donut rides and more. We live for cycling and so do you, so why not have a place for all of our favorite events to live?
Cycling event promoters, race directors and cycling sponsors are also welcome - we can’t think of a better way to get the word out about your events and products to an audience who craves them.
Whether you are a competitive cyclist or you want to go out on a fun group cycling ride, you’re in the right place.